How do we measure the effectiveness of trainings/trainer? Rather how should we measure the effectiveness?
I will explore the question in an ITIL ® context here, though the impact of the question and its answer(s) are equally relevant for any trainings.
The effectiveness should measured through the outcome delivered by the training.
Of course it depends on the objective of the client and/or students – but generally the outcome can be measured through a couple of things
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How much the training enabled the students to enhance their knowledge/skill which they are able to apply into practice.
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If it is a certification based training, how much the training enabled the students to achieve certification
Here, the first parameter is difficult to measure (if you consider the last part of the measurement: “ able to apply into practice”) Here, there is a definite factor of capabilities, profile etc of each student.
So training organizations tend to measure that a step earlier – at the end of the training program, through training feedback. A good metric considering the constraints, but not the best obviously. Most definitely, the organizations where the students belong, would want to measure the later parameter – of enhancement of knowledge and enhance in their performance/value to the organization.
In this post, I want to focus a little more on the second measure: Success rate in certifications. Most of the training organizations do use this, and I have seen more than a handful organizations where that is a major (and many-a-time, ‘the major’) metric for trainers’ performance.
In an ideal context, this gives a perfect idea about the effectiveness of the training (like saying ‘under ideal testing conditions’). In the world we are in, I have a few concerns on the same, which need to be addressed by the training organizations, when they want to measure the effectiveness using the ‘success rate’.
Let me list some of those concerns and scenarios at the top of my mind: